Author Archives: slrevare

Blurring Between Online and Offline Life

Posted on April 6, 2010 | 1 Comment

This is a part of a trend we identified called “The End of Sunday.”

Here’s a quote we came across in our interviews that kicks off the discussion:

“I find it odd that people make such weird distinctions between online life and offline life, mine are completely blurred.”
-Liz McLellan, Founder and Moderator of Hyperlocavore

Voluntarily carrying a smart phone and frequenting Wi-fi hotspots means we are constantly accessible. But does blurring online and offline life mean it’s inevitable that we’ll all be Tweeting during dinner, texting duing the movie, or checking in everywhere as soon as you arrive?

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Posted in Quotes and Support - End of Sunday, The End of Sunday

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The End of Sunday

Posted on April 5, 2010 | 1 Comment

Remember the Sabbath, the day of rest? It’s one of the Ten Commandments. Maybe not as dramatic as that bit about coveting or murder… but it’s a commandment nonetheless.

Thanks to our anywhere/anytime connection to everything and everyone, we no longer have a day, an hour, or a moment to rest. Instead of downtime, reflection, and recharging, now we have an endless agenda, a perpetual task list, and an overflowing inbox. We have equipped ourselves with technology that allows us to do more, but it also robs us of the chance to simply do nothing. Why bother with a calendar when every day is the same?

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Posted in Introduction - End of Sunday, The End of Sunday

Slouch Potato Nation!

Posted on April 1, 2010 | Leave a comment

Meet Slouchy!

A Slouch Potato is a term describing what all of us will become, if we haven’t become one already: it’s a person (or ‘consumer’ if you’re a marketing type) completely immersed in his or her phone. This person is hunched over the device (that’s the Slouch) and unresponsive to the surrounding world (that’s the potato).

Think of the woman composing a tweet as she walks down the street. Think of the man checking in on Gowalla while his wife picks at her spinach salad in a restaurant. Think of yourself, updating your Facebook status while in the bathroom. Okay that last one may be a stretch. *cough*

The Slouch Potato presents the perfect symbol for how social media usage changes consumer behavior. Our smart phones become new appendages. Our physical posture forever alters. We become oblivious to our physical surroundings.

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